Draft mode – take your time to get things right.

 While you’ll feel compelled to charge forward it’s often a gentle step back that will reveal to you where you are and what you truly seek. ― Rasheed Ogunlaru

Social Scheduler now enables you schedule individual posts as a draft, this means that the post will not be sent, until someone flicks the switch to make the post final.

Here’s an example of how this looks in the user-interface.

Screen Shot 2016-05-22 at 20.24.21.png

We make it obvious in the calendar when posts are marked as draft; the red-icon in the top-right is what makes it obvious.

Screen Shot 2016-05-22 at 21.07.34.png

Now that we have the draft feature, we wanted to make it even more powerful for you, by supporting a new ‘draft’ column in the bulk-upload template.

Let’s look at an example. Visit London have an events page on their website and you can now add these events quickly into your calendar in draft mode, so that you can remind yourself of upcoming events that need to be detailed in your social media marketing efforts.

In my example, I’m going to take the ‘Polo in the park’, ‘Hampton Court Palace’, ‘Royal Ascott’, ‘Fathers day’ and ‘Wimbledon’ events and reserve slots in the calendar to discuss them.

Here’s their website today…

Screen Shot 2016-05-22 at 20.35.58.png

I’ve downloaded the Bulk Upload template from Social Scheduler (it’s a comma separated value file – CSV) and you can see the last column ‘Draft‘, for all events I’ve set this to ‘TRUE’ (you can also use yes, y,1,true).

The draft column is used to clearly indicate that more work needs to be done on these posts and being ‘draft’ will prevent Social Scheduler sending these posts to your social platforms.

It’s likely that for each post you would

  • Tweak the date/time that the post will be sent
  • Include interesting text, perhaps cross-posting a different copy per platform (recommended)
  • Add images
  • Add hyperlinks (with optional link name, title and description)

Screen Shot 2016-05-22 at 20.34.29.png

When you import the CSV file, you’ll get to review all of the messages.  You can tweak any of the text and adjust whether the post should be draft or final.

Screen Shot 2016-05-22 at 20.35.07.png

Once these draft posts have been added with your other scheduled messages, you can clearly see how any days that you’re not posting content and react accordingly.

Screen Shot 2016-05-22 at 20.35.45.png

Of course, once you are happy with your changes to your post, you would change it from ‘draft’ to ‘final’ to enable Social Scheduler to post your message.

You can sign up for Social Scheduler here


Better social SEO (with a different copy per account)


Different copy per account

Any social media expert will advise you to post different content on each of your social-media accounts, we couldn’t agree more (let’s call this good social-media SEO!).

In the past, if you wanted different text per social account, you would create a separate message in your editorial calendar, for each social account, or cheat, by using the lowest-common-denominator, i.e. by using the shortest text that worked across all platforms (i.e. Twitter 140 characters) – which meant you couldn’t easily convey the full message you wanted and worse your Twitter tags looked out of place on LinkedIn and URLs didn’t work in Instagram.

But now, there’s a much better way, within Social Scheduler you can now schedule a different version of your message ‘copy’ without creating a separate post! This is a MASSIVE time saver and it simplifies your editorial calendar (less entries).

Here’s what you would see if you tried to post a very long message to all of your social networks at the same time, obviously we would rather not try to shorten the message to 140 characters to appease Twitter, only to alienate our followers on our other social networks.

Screen Shot 2016-05-16 at 00.54.29.png

Step 1 – Click the quote-bubble to add custom text

Now, at the side of the account panel, you’ll see a little quote-bubble, click on that for each account that you would like to create a custom message for.

Step 2 – Type the custom text

Then the text-area will enable you to swap between the different message copy for each account that you specified.

If you didn’t specify a custom copy for all of your accounts, then the broadcast icon indicates the default copy to use on those accounts.

Step 3 – witness a cleaner editorial calendar!

Only one message will appear in your calendar.

Try Social Scheduler today

Episode 32

Episode 32 – You can subscribe to the podcast here

Don’t forget you can JUMP AHEAD to the Social Media News it’s at 7m:24s.

Social Scheduler

Michael is continuing with the user-interface re-write

Rob improved the bulk uploader so that links work better, plus all the related fields (link name, title, description). You can also now delete entries during the import process.

Clickbank – goodbye low quality blog posts!

Android push notifications – hopefully very soon, so much client work at the moment!

Marketing – contacting people who left feedback in the registration form (whatfor, magic wand, anythingelse) – some were just plain funny, like requesting teleportation and telling us that it’s currently raining cats and dogs! These 3 new fields were suggested by Victoria from PufferFish.digital marketing.

Social Media News


Facebook temporary reactions for mothers day

Facebook have tested out temporary reactions for Mother’s Day and Facebook confirmed that it was only available in certain markets, they confirmed that United States wasn’t among them. In those places where it is available, it will disappear from the options come Monday morning, but will still appear on posts where it was left during the few days it was live.



Facebook is testing a ‘discover’ feature for Groups

Engadget have said

It’s only available via the mobile app for a select number of users at the moment.


Groups on Facebook [are…] apparently testing a new feature on the iOS and Android apps [… ] dubbed “Discover.” That also lets you peruse public and private groups and see which friends are in local groups, according to Mashable.

The groups are cordoned off into categories for different interests like parenting, networking and food. The functionality is expected to roll out to more users over the next couple of weeks.



Twitter for Mac – GIF support

The Twitter for Mac application has been updated to include a GIF search, polls and discovery features.




Coming Soon: Broadcast Search, Drones and Save Beyond 24 Hours

Everyday, our community creates amazing broadcasts — whether visiting a new place, performing a song, or sparking a passionate discussion. In the coming weeks, we’re launching broadcast search and drone support to help people form communities around the topics they care about and broadcast from new perspectives. We also want to share a preview of our full beyond 24 hours approach that will be available in the coming weeks.

In the coming weeks, you’ll be able to search for broadcasts by title or topic. When you tap on the search button in the Global List, you’ll see a list of suggested topics to search for, including #Travel, #Music, #Food and more. To broadcast about a topic, simply tap the Broadcast button in the topic’s search results to add the relevant hashtag, or add the hashtag to your title directly.

We’re also testing two special topics that you can search for. In “First Scope,” you can welcome new broadcasters to our community. In “GoPros and Drones,” you can find broadcasts from GoPros and, for the first time, drones!

A New Perspective with Drones

To broadcast from a supported DJI drone, just connect your iPhone to your drone’s remote. We’ll automatically pull in your drone’s video feed and let you switch between it, your iPhone cameras and even your GoPro. During your broadcast, you can narrate from a bird’s eye view using your phone or even Sketch on the broadcast to highlight different sights:

Watch Zagat’s drone broadcast from a New York farm.

Anyone with an iPhone and a supported DJI drone will be able to start broadcasting in the coming weeks.

Save Your Broadcasts Beyond 24 Hours

Last week, we introduced a public beta for you to add #save to your broadcasts to keep them beyond 24 hours. Today, we want to give you a preview of the full solution that we’re launching in the next few weeks.

Follow Saki and her saved broadcasts around Japan

Our goal is to give you full control of your broadcasts. Soon, your broadcasts will be automatically saved on Periscope and Twitter with comments and hearts. Should you change your mind, you can still delete your broadcasts at any time in the post-broadcast screen or in your profile. And, for those of you who still want your broadcasts to be removed after 24 hours, you can easily configure that in your account settings.

We hope these updates will make it easier for you to find broadcasts and communities that you care about. To learn more, visit our Help Center for search and drone broadcasts.

Much love,

Team Periscope

JELLY (Twitter co-founder)


TALKSHOW (Co-founded by former Twitter exec Michael Sippey)



LinkedIn to rival Facebook Instant Articles?

LinkedIn might be considering an Instant Articles feature of its own, apparently they recently started floating this idea to “various” publishers.

Instant Articles are links to stories that you can read within Facebook’s app, elimitating the need to visit a third-party site.

A LinkedIn spokesperson provided BuzzFeed News the following statement:

Publishers remain a very important part of our content ecosystem and we are in regular conversations with them about new ways to work together. Our goal is to ensure we get the right content in front of the right member at the right time to deliver the best member experience possible.






YouTube making it easier for advertisers to jump onto viral videos via Google Preferred

Tonight [Thursday, May 5, 2016], YouTube hosted our fifth annual Brandcast in New York, our digital Newfronts event, where we showcase the best of YouTube to advertisers and agencies. With a little help from Big Bird, the Whip Nae Nae, and Sia, we showed that YouTube is where the world chooses to watch: on mobile alone, we now reach more 18-49 year-olds in the U.S. than any broadcast or cable TV network.1

As a result, our influence is greater than ever. In fact, nearly 60 percent of YouTube subscribers say they’d follow a YouTube creator’s advice on what to buy over that of their favorite TV or movie star. And the influence of YouTube stars continues to grow—last year, 6 in 10 of the most influential celebrities among teens were YouTubers, and this year that number jumped to 8 in 10.

To help brands capture some of this momentum, we have a premium content offering called Google Preferred that features creators like Lilly Singh, sWooZie and Laura Vitale. Organized into 13 lineup categories—including Comedy, Music, and Food & Recipes—Google Preferred is easy to buy and gives advertisers access to the most-loved and most-watched content on YouTube. In fact, Google Preferred reaches more people in the U.S. on mobile than all full episode players combined.2 And, we announced at Brandcast that Google Preferred just got better. Here’s how:

1. More Can’t-Miss Moments With Google Preferred Breakout Videos

Pop culture moments like the Harlem Shake and Let It Go are as unexpected as they are popular. While Google Preferred gives brands access to established creator channels, our new Breakout Videos offering lets them advertise on emerging content—the hottest and fastest-rising videos on YouTube. With the launch of Google Preferred Breakout Videos in the U.S., brands can be there alongside the next breakout star.

2. More Ease and Relevance with Programmatic Guaranteed for Google Preferred

To make it even easier to be there in the moment viewers are watching, upfront buyers will soon be able to execute their Google Preferred—and Breakout Videos—buy programmatically through DoubleClick Bid Manager. This means all video campaigns (including TrueView, Google Preferred, and cross-exchange) can be managed in one place.

3. More Sports Fans With NBA Highlights on Google Preferred

NBA Commissioner Adam Silver also took to the Brandcast stage to announce that NBA inventory is now part of Google Preferred. Top NBA highlights will surface in Google Search and on YouTube, offering brands access to the NBA’s loyal fan base across screens. In addition, the NBA will soon launch two new VR series on YouTube that give viewers a behind-the-scenes look at team arenas and their favorite players.

4. More Great Results for Brands

With new additions like Breakout Videos, Programmatic Guaranteed, and NBA highlights, Google Preferred will keep delivering massive reach, and strong results for brands.

Already this year, among the Google Preferred campaigns we measured, 75 percent drove lifts in consideration3 and 61 percent drove lifts in favorability.4 Google Preferred is driving results later in the consumer journey, too: it raised purchase intent in two-thirds of campaigns.5

Results like these have encouraged nearly twice the number of brands in the U.S. to take advantage of Google Preferred in the last year.6

Chime in with your Google Preferred questions and comments on #Brandcast, and check out six questions every brand should consider after Brandcast. We’ll post even more content after the show on the Brandcast website.

Kate Stanford, Head of Global Advertiser Marketing at YouTube, recently watched “Imagine the Possibilities.






















Slow news week?…


…The Court accepts as true plaintiffs’ allegations that Facebook’s face recognition technology involves a scan of face geometry that was done without plaintiffs’ consent,” U.S. District Judge James Donato wrote in his ruling…





The world’s largest social network calls out the top trending stories on its site, which is visited by more than a billion people every day. But the list may be manipulated by Facebook’s employees, who are allegedly deciding what’s “trending” based on their political views.

Facebook’s trending topics list … may have become a tool for employees to wield their political opinions

However Tom Stocky from Facebook have responded on their Blog

My team is responsible for Trending Topics, and I want to address today’s reports alleging that Facebook contractors manipulated Trending Topics to suppress stories of interest to conservatives. We take these reports extremely seriously, and have found no evidence that the anonymous allegations are true.

Facebook is a platform for people and perspectives from across the political spectrum. There are rigorous guidelines in place for the review team to ensure consistency and neutrality. These guidelines do not permit the suppression of political perspectives. Nor do they permit the prioritization of one viewpoint over another or one news outlet over another. These guidelines do not prohibit any news outlet from appearing in Trending Topics.

Trending Topics is designed to showcase the current conversation happening on Facebook. Popular topics are first surfaced by an algorithm, then audited by review team members to confirm that the topics are in fact trending news in the real world and not, for example, similar-sounding topics or misnomers.

We are proud that, in 2015, the US election was the most talked-about subject on Facebook, and we want to encourage that robust political discussion from all sides. We have in place strict guidelines for our trending topic reviewers as they audit topics surfaced algorithmically: reviewers are required to accept topics that reflect real world events, and are instructed to disregard junk or duplicate topics, hoaxes, or subjects with insufficient sources. Facebook does not allow or advise our reviewers to systematically discriminate against sources of any ideological origin and we’ve designed our tools to make that technically not feasible. At the same time, our reviewers’ actions are logged and reviewed, and violating our guidelines is a fireable offense.

There have been other anonymous allegations — for instance that we artificially forced ‪#‎BlackLivesMatter‬ to trend. We looked into that charge and found that it is untrue. We do not insert stories artificially into trending topics, and do not instruct our reviewers to do so. Our guidelines do permit reviewers to take steps to make topics more coherent, such as combining related topics into a single event (such as ‪#‎starwars‬ and ‪#‎maythefourthbewithyou‬), to deliver a more integrated experience.

Our review guidelines for Trending Topics are under constant review, and we will continue to look for improvements. We will also keep looking into any questions about Trending Topics to ensure that people are matched with the stories that are predicted to be the most interesting to them, and to be sure that our methods are as neutral and effective as possible.



Apparently Twitter cut off the government from the Dataminr company service.

Neither Twitter nor Dataminr have confirmed the details publicly, but unnamed intelligence officials have corroborated the story.

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Episode 30 It’s A Slow News Week!

You can subscribe to the podcast here


New iOS and Android builds to fix some reliability problems.

If we ever do an Apple Watch App, then it’ll have to work standalone without an iPhone nearby, according to Apple starting June 1, 2016, all new watchOS apps submitted to the App Store must be native apps built with the watchOS 2 SDK or later.


STARTS AT 1m:45s


Messenger group calling

Messenger enables people around the world to communicate with their loved ones, and millions of people use group chats in Messenger to stay in touch. But there are situations where typing isn’t enough and when people prefer talking to one another. For catching up with colleagues or family, making collaborative plans, and hearing your loved ones’ voices, Messenger already offers voice calling from one person to another.

Today we’re introducing group calling for Messenger. With group calling, you can now talk to more than one person at a time, in a group call. To get started, open one of your Messenger group conversations and tap the audio call button. Tapping the button lets you choose the list of people from the group to call. All the group members you choose are called simultaneously.

When you receive a group call, the experience is similar to receiving a call from one person, except that the screen will show the group name (if there is one) and the list of members. You can accept the incoming group call, ignore it or decline it.

If you are a member of a group with a call in progress, you can join the group call by opening the group conversation and tapping on the audio call button. While in a group call, you can see whether group members are in the call or not, and you can call anyone who’s not there yet.

Tapping the red ‘end call’ button on the screen enables you to leave the group call. The other participants will hear an exit tone. And when the second to last person leaves a group call, the call ends.

Give group calls on Messenger a try, and let us know what you think!

More Info

Facebook was hacked, via a back door

Because it’s a slow-news week…

Devcore’s Orange Tsai recently discovered that someone had installed a backdoor on one of Facebook’s corporate servers, used for internal emails and such-like. It was a file transfer app that had several vulnerabilities that gave any potential intruder free rein.

Tsai reported the bugs to Facebook as part of their bounty program and waited for Facebook to fix it prior to disclosing the flaw.

If anything it’s a wakeup call to Facebook that they are just as vulnerable as everyone else. It should be a wake up call to you too – if a company worth 317.54 Billion is vulnerable, what’s your chances!

More Info

As for Robs shares, oops, a big drop on Friday means I’m currently down £180. I’m hanging in tight, all this regular progress and innovation can only translate to positive gains.

Facebook ranks articles whilst you read them

With Instant Articles Facebook already analyzes how long you spend reading stories while you’re still in the app. Now, it will also measure how long you spend on an article after you click away from the News Feed, without counting the load times.

Facebook say that this to “better understand which articles might be interesting to you based on how long you and others read them, so you’ll be more likely to see stories you’re interested in.”

More on Facebook and Engadget.

Make money on Facebook

Facebook performed a survey askingpeople if they would be interested in various options for making money or promoting a cause using their “personal presence” on the site.

Options include a digital tip jar, branded content, a sponsor marketplace, revenue sharing, a call-to-action button or a donate option for charities.

More Info on CNET


Twitter and Yelp

Twitter has teamed up with business listing and review site Yelp to supply location services for UK and Japanese users inside its app. The iOS and Android apps will now suggest a list of places you could be at and attach the name, Yelp rating and other bits of relevant information to your tweets for your friends to digest. Twitter.com will be getting the feature soon.

More info on Engadget.




Promoted Pins in he UK

The number of people using Pinterest in the UK grew 50% over the past year, so now’s a great time to grow your business with Promoted Pins.

Promoted Pins are just like regular Pins, except they’re shown to more people, letting you increase sales, traffic and more.

Ready to be one of the first UK businesses to go live with ads on Pinterest?

Pinterest have cleaned up their App

We’re lucky enough to have over 100 million Pinners around the world coming to Pinterest to find ideas to try. With so many people using our app, it’s more important than ever to make sure it works great for everyone—no matter where you

live, what language you speak or how old your phone is.

So we decided to give things a complete overhaul, from what our app looks like to how fast it works. Here’s what’s new:

  • A new modern look that lets you focus more on Pins.
  • Universally readable, in 31 languages. Kanji, Roman, Cyrillic—now our app is legible no matter what language you read or what screen size you have.
  • Crazy fast loading, for everyone in the world. When you open the app, your home feed now loads up to 3 times faster.

These changes have laid the groundwork for future improvements, too. Now that we’ve rebuilt things in a smarter way, engineers and designers here at Pinterest will be able to develop features faster than ever before.

Because this was such a huge effort, we’re starting to roll out these updates on iPhone and iPad first. Make sure to update your app so you have the latest, greatest. Android and web are next on our list to tackle, so keep your eye out for updates in the coming months.

More info on Pinterest






















Because it’s a slow-news week…

Buckingham Palace have a Social Media job going for £50,000

Buckingham Palace is in the market for a Head of Digital Engagement, who will be responsible for handling the online presence of the Royal Household.

The salary is £45,000-£50,000 (roughly $70,000) and 33 days of annual leave.

“Whether you’re covering a state visit, award ceremony or royal engagement, you’ll make sure our digital channels consistently spark interest and reach a range of audiences,”

More on CNET

Do you like our podcast?

If you haven’t tried Social Scheduler yet, then why not?! There’s a free plan, if you use no more than two social media accounts (https://www.socialscheduler.co.uk)

Follow us on Twitter @DevologyUK

Leave a review on Stitcher and iTunes

Please visit http://alternativeto.net/software/social-scheduler/ and click on the heart to up-vote our Social Scheduler

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Episode 28

Show Notes

Social Media News from 8m:20s – SUBSCRIBE THE PODCAST HERE

Social Scheduler

Instagram mobile app – push notifications – didn’t get very far, spent time on adding the ability to supply links for Facebook, principally so that Facebook events can be referenced in scheduled posts, but it works in multiple social platforms to link through / hyperlink to the original content, like Pinterest, LinkedIn and now Facebook.

Marketing Efforts

Videos on Twitter, Facebook and YouTube

Other Work


Now only news that affects you day-to-day


Facebook Messenger now makes it easier to share your Dropbox files, specifically photos, animated gifs and videos, on iOS and Android.

Stan Chudnovsky, head of product for Messenger said in a statement…

“We want people to communicate just the way they want to on Messenger, with everyone they care about,”

“Giving our users the ability to share their Dropbox videos and images in Messenger threads with just a few taps will help them bring more style and personality to those conversations.” 

How does it work?  Now, when you tap the More button in Messenger for iOS or Android, you’ll see Dropbox as an available source. With the Dropbox app installed on your phone, you can share any file in your Dropbox without having to leave the Messenger app.

Videos and images—including animated GIFs—will be displayed directly in your chats. For everything else, tapping Open will bring recipients to the Dropbox mobile app, where they can preview and save files. It’s a quick, simple way to share vacation snapshots, home movies, and laugh-worthy memes with any of the 900 million people using Messenger—whether they’re Facebook friends or not.




There’s a new tagging feature that must be used by anyone posting something tied to a marketer. The tag will alert the company being referenced so that they can view analytics, share and boost the post.

The original post from the “influencer” will get a “with” tag just like you see when you tag friends in updates.

Facebook is banning “overly promotional” content like “persistent watermarks” and pre-roll ads in any sponsored videos. It also won’t allow products, brands or sponsors to be used in profile pictures or cover photos. However, things like product placement and logos are allowed.

Facebook says that the features will soon extend to its live video push as well.


Facebook improved the ways that you discover live video

Yesterday, we announced new features for Facebook Live. We’re always working to improve Facebook Search to help you find out what the world is saying right now about the latest news and popular topics. So, we’ve updated Search with more ways to discover Live video.

Live Video in Trending Topics

It’s now easier to discover Live video in topics that are Trending on Facebook. If relevant Live video is available, it will be included in the Search results pages for these topics so you can get a direct, first-hand look at what’s happening.


You’ll also see a new indicator that lets you know when relevant Live video is available for a Trending topic.


Expect to find Live video in a small handful of Trending topics for now. As more people start creating and sharing Live video, we’re excited to see these perspectives make Trending topics an even better experience.

Video Search

Our team built a dedicated search experience for the new Live video destination that’s coming to Facebook’s mobile app. Here, you can easily find even more videos across Facebook—just type a few keywords into the search bar at the top of the screen to discover all sorts of videos about things that matter to you, from chefs sharing their recipes to scientists explaining their breakthroughs to comedians trying out new jokes.

As always, you can only see videos that have been shared with you.

These updates are another way Search connects you with the unique, authentic public stories and conversations happening on Facebook. We look forward to your feedback.



Facebook have made it easier to find your friends

Say Hello to Messenger Codes:

Find the 900 million people who use Messenger every month more easily thanks to Usernames, Links and Messenger Codes.

At Messenger, we always aim to make life simpler, fun and more delightful. Starting today we are taking another step forward in delivering a new solution to the more than 900 million people who use Messenger every month. Phone numbers aren’t necessary, and you don’t have to be friends on Facebook.

Since traditional phone books are almost obsolete, we’re making it easier for you to find the people (and businesses) that matter to you and be able to start conversations immediately with the launch of a simple set of tools that are built for the modern world – Messenger Codes, Messenger Usernames, and Messenger Links. We’re starting to roll these tools out today. Here’s how they work:

Messenger Codes are the best way to find people in Messenger, whether you’re standing side-by-side or looking at your computer screen. No matter where you are – online or at an event – all you have to do is scan a code someone shares with you, and then you can start that important conversation. No more back and forth with texts trying to make sure you have the right number saved and awkwardly asking people how to spell their names. Your settings tab in Messenger has your own Messenger Code displayed prominently to scan or share.

We also took special care to make Messenger Codes as beautifully designed as possible so you can use them everywhere – on business cards, online, or in-store and anywhere else you like.

Messenger Links and Usernames are your very own personalized links that you can share anywhere online – from your email signature to a website – so people can reach you quickly on Messenger. You can send your Messenger Link directly to your contacts or friends. Tap or click any Messenger Link to open Messenger directly to a thread with that person or business. We are all unique human beings but sometimes we share the same name! This can make it hard to know you are contacting the right person when searching for them in Messenger. Now, it’s simple to find someone by their very own unique username. You can find and share your username from your Settings tab.

When people connect, powerful things happen and life just gets better …. from an exchange with an old friend that brings a smile to your face or a new contact that changes your life path, or even the world, these new tools will make it easier for you to be even more connected. We also can’t wait to see how businesses embrace these new tools too: http://bit.ly/1NaDWcs.




According to Engadget, Facebook pays news outlets to use its live video service

It’s giving the NYT, Huffington Post and other sites a financial incentive to start streaming.


Facebook videos now has now features that enables viewers of a live stream to click on a range of new “reactions” – emojis for Like, Love, Wow etc.  The author will be able to add filters to the video, like monochrome or sepia tones.

“We’re entering this new golden age of video,” CEO Mark Zuckerberg told BuzzFeed. “I wouldn’t be surprised if you fast-forward five years and most of the content that people see on Facebook and are sharing on a day-to-day basis is video.”

Facebook teased an upcoming feature that will let you doodle on your live videos.

Pasted Graphic 1.tiff



What’s app now has end-to-end encryption on every device and for every message, whether it’s voice, text, photo, video, group or one-on-one



Enabling Self Expression with Facebook’s Profile Expression Kit

With more than 4.5 billion views and nearly 30 million profile picture updates every day, Facebook profiles have become the best place to curate your own identity and learn about others. Last September, we launched profile videos to give people a new way to bring their profiles to life. We were blown away by the positive response of profile videos and the variety of creative ways people used them to show off their personality. Today, we’re further unlocking this creativity and lowering the barrier to expression by releasing the Facebook Profile Expression Kit.


The Facebook Profile Expression Kit lets people share videos they make in third-party apps directly into the Facebook profile video flow. The SDK is available now to a select group of beta partners for the iOS versions of their apps: MSQRD, Boomerang from Instagram, lollicam, BeautyPlus, Cinemagraph Pro from Flixel, and Vine. Consumers can now use these apps to create fun and personality-infused profile videos with just a few taps. Developers enjoy attribution within News Feed every time someone uploads a profile video created by their app.


If you have or are building a video app that can help more than 1.5 billion people better express themselves, you can learn more about the SDK here and apply for consideration as we expand access to additional developers.


It’s apparent that Facebook are heavily investing in AR, VR and 360 degree video, during their F8 developer conference they demonstrated their open-source 360-degree camera designs which will be available from Github!


Facebook plan to put augmented reality in your glasses


During Mark Zuckerbergs keynote he mentioned that while his first steps were saved in a physical baby book, his children might be sharing their kid’s first steps via VR with friends and family.  He noted that it’s “going to take a long time to make this work.”


Facebook lets you share quoted text with a tool that will help you easily share quotes from an article. Rather than having to copy and paste a snippet of text across apps, you’ll be able to simply highlight the words you want to share and post them to Facebook with a click. In the News Feed, the post will appear as a block quote with a link to the original URL or source.


Other items from F8, on-going…

Facebook’s Account Kit signs you in with a phone number


Facebook to allow Live Video streaming from any device


F8 conference is running live now – http://www.engadget.com/2016/04/12/watch-the-f8-keynote-right-here/

Rob just bought some shares back in FB – I’m getting good vibes 😉


Twitter has two new board members, Peter Currie and Peter Chernin will step down after the annual meeting, to be replaced by Pepsi exec Hugh Johnston and UK entrepreneur Martha Lane Fox.


Twitter ads a direct-message sharing button to iOS and Android, this enables you to quickly share a tweet with one of your <followers?> privately.

“…we’ve also heard from many of you that it could be easier to share a Tweet using Direct Message. So now — in just a few taps — you can share unique Twitter content from your timeline right into your private conversation.

This update is our next step towards making conversations richer in Direct Messages. Over time, we’ve added more ways to express yourself using GIFs, emojis, or realllllllyyyyy long private messages, helped you connect with a group of people, and made it easy to get customer service.”



Rob bought some shares in Twitter! Why?  It has been loosing value over the year, but I feel that we are at the bottom, given that this week it dipped to 16.22 USD per share, then bounced back to a support of 16.50 USD, what with the latest features and board changes, I’m hoping that confidence will grow and then the stock price will slowly increase.  Unlike Facebook it doesn’t need to go up much to make a lot of money!  If it returns back to the price it was at the beginning of the year then I could gain 300%, I’d be happy with 100% gain.


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Periscope will now let you draw on your lifestream, so that you can point things out whilst you are broadcasting!  The scribbles only last a few seconds, so it’s great for temporarily highlighting things and then carrying on with your stream.  This feature should be available in a few weeks.

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Improved posting to Facebook with Social Scheduler

We have made some improvements to how posts to Facebook are handled, specifically links to external sites and Facebook events look great, also you can now upload photos without it clogging up your Facebook photo albums.

Link to external websites and events

Prior to April 11th 2016, whenever you scheduled a Facebook message that included an external link to another site (hyperlink), or Facebook event, it would appear like this

Screen Shot 2016-04-08 at 16.04.12

Now it will look like this, unless of course it’s a secret group that you don’t have permission to see.

Screen Shot 2016-04-08 at 16.19.35

All you need to do is add the external website URL / hyperlink (in my case the Facebook Event URL) in the advanced section…

Screen Shot 2016-04-08 at 16.21.46

Prevent adding photos to your album

Prior to April 11th 2016, whenever you scheduled a post targeted to Facebook with a photo, it would be uploaded to your Facebook photo album with a comment, it would then be added to your timeline as an update.

This was okay if you wanted to create a photo in your album, but now you don’t have to.  Imagine if you decide to repeat a message with the same photo daily or weekly, the same photo would be duplicated in your library.

Screen Shot 2016-04-08 at 15.53.39
Photos used to ALWAYS be uploaded to your Facebook album first

There’s a better way, simply include a URL in the ‘Advanced’ section and then the photo is no longer uploaded to your album.

Screen Shot 2016-04-08 at 15.59.51

Hey – I want photos added to my album

That’s okay – simply schedule your post, drag and drop your image to the drop-zone and then leave the ‘Image URL’ and ‘Website URL’ fields empty, we then assume you want to upload your photo the old way – using your Facebook album.

Screen Shot 2016-04-08 at 16.26.30

What if I want different settings for Pinterest and LinkedIn than Facebook?

If you plan to upload to multiple social networks (that is LinkedIn or Pinterest), then you’ll probably want to specify the Website URL for those, but not Facebook?  That’s okay, create your message with your LinkedIn and Pinterest accounts selected, save the message, then you can clone your message after posting to those networks, so you can select the Facebook account(s) their own.

Screen Shot 2016-04-08 at 16.29.32

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Instagram Scheduling – Android beta-test available!

You can now schedule Instagram posts with Social Scheduler!

Do you get frustrated when your editorial calendar includes photos that you can’t schedule to Instagram (because Instagram encourages you to ‘live in the moment’)?

As of today our Social Scheduler web-application has a companion mobile-app for Android that enables you to send previously scheduled messages to Instagram!  An iOS version is also available.


If you would like to help us beta-test on Android, download the Beta-test version from Google Play, or type this short URL in your browser on your Android device http://bit.ly/betassandroid


If you would like to test on iOS then you’ll need to email us at info@devology.co.uk so that we can invite you to the Apple beta-test system (called TestFlight).

How to provide feedback

Please submit all issues encountered (if any!) to info@devology.co.uk – you’ll even find a convenient button within the ‘Beta Test’ tab within the app.

Current Known Issues

You can’t schedule directly from the mobile device – you must use the Social Scheduler web-application.

As of the 3rd April 2016 we do not have push-notifications (to notify you that a message is pending being sent to Instagram), to work-around this you simply load the app periodically through the day to see whether any messages are pending in the queue.

The mobile app isn’t written to take advantage of tablets yet (iPad / Android tablets).

Application Android Feature

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